Tag Archives: Marketing Strategy

showrooming
Articles

Mobile – your new shopping buddy

In this day and age of the mobile connected consumer, mobile marketing and mobile couponing have become an important part of the average global shopper’s...

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SMS Marketing Campaign
General News

5 Metrics to Assess the Effectiveness of Your SMS Marketing

Like with any marketing campaign, the only way to tell if your SMS marketing campaign is working is to consistently measure and analyse the key...

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