Tag Archives: Mobile Marketing

communicating-with-youth
Articles

Campaigning to the youth market through mobile

The youth market has always been a key market for advertisers and marketers.  Brands which are youth-orientated depend on them while brands with a broader...

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loadshedding
Articles

Load shedding leaving your marketing campaign in the dark?

Here in South Africa people cringe at the word load shedding but unfortunately it is a reality. With all these power outages we have had...

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MMS Messaging
General News

Mobile Marketing for 2015: 7 Key Factors.

The start of a new year always brings challenges on how to improve your business, new ways of attracting your market and getting the best...

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Ebola-Mobile-fight
General News

Mobile marketing and Ebola in Africa.

Ebola is the latest pandemic to hit the world. The virus has infected approximately 8 000 people and has caused nearly 4 000 deaths in...

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cell-user-640
General News

‘Please call me’ still beats WhatsApp in SA

Please Call Me are very much alive in the marketing scheme of things with 37 million adults living in South Africa. Of those 32 million...

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mobile-marketing1
General News

Mobile marketing statistics to help justify your budget

Mobile marketing statistics Many marketers have experienced it: presenting a case to superiors for a larger budget or defending how they spent the existing budget....

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showrooming
Articles

Mobile – your new shopping buddy

In this day and age of the mobile connected consumer, mobile marketing and mobile couponing have become an important part of the average global shopper’s...

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SMS Marketing Campaign
General News

5 Metrics to Assess the Effectiveness of Your SMS Marketing

Like with any marketing campaign, the only way to tell if your SMS marketing campaign is working is to consistently measure and analyse the key...

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sms-marketing
Articles

The Time is Now for SMS Marketing

The Time is Now for SMS Marketing In South Africa 92,8% of the population owns a mobile phone, so it’s no surprise that short message...

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blog-post-charity
General News

Channel Mobile Giving Back

At Channel Mobile we are all about giving back and supporting local events and charities that we believe in. In this regards, we sponsor our services to...

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SMS Marketing
General News

The Benefits of SMS Marketing

Your mobile subscribers want to receive your text messages. More than 90% of all text messages are opened within minutes. Mobile offers are redeemed 10...

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mobile-africa
Articles

Channel Mobile leads the way into Africa

Africa is open for business, and this, by all accounts, bodes well for players within the mobile marketing space. As a leading South African brand,...

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Africa-map-e1390990586326
General News

Mobile Penetration into Africa

Across the globe there are on-going conflicting claims surrounding the effectiveness of mobile Internet advertising. Mindshare, a global media agency network conducted a survey consisting...

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The-Benefits-of-Mobile-Marketing
Articles

The Power to Reach all LSM Groups

Every business should have a great understanding of who their target market is, that is however one side of the coin. Through today’s technology and...

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