Category Archives: General News
Maximize Your Reach: Craft an Impactful WhatsApp Marketing Strategy
WhatsApp goes beyond being just a messaging app, offering rich media sharing features, widespread global [...]
Feb
Deliver A Better USSD Experience For Your Customers
USSD is a proven and reliable service delivery channel for many businesses in emerging countries, [...]
Feb
What Is The WhatsApp Business Platform?
In 2022, Meta renamed the WhatsApp Business API to WhatsApp Business Platform. The WhatsApp Business [...]
Jan
Mastering the Power of Communication: Top Trends Transforming Business Communication
Successful businesses must consistently adapt to address changing customer behaviour, and modern customers seek to [...]
Nov
9 Tips for Creating a Great WhatsApp Business Chatbot
With the introduction of WhatsApp Business, chatbots have emerged as potent and efficient tools for [...]
Oct
WhatsApp Marketing: Boosting Engagement, Conversions, and Leads
The WhatsApp Business messaging platform has rapidly emerged as a highly favoured channel for businesses [...]
Sep
Supercharge Your Communication with WhatsApp’s Interactive buttons: what they are and how to use them
In 2022, WhatsApp unveiled an innovative addition: Interactive WhatsApp buttons designed for utilization within the [...]
Sep
How the manufacturing sector can leverage automation with the WhatsApp Business API
The manufacturing sector is a complex industry with many moving parts, different processes, stakeholders, and [...]
Aug
What is a WhatsApp Business Customer Care Window?
The WhatsApp Business API is a robust tool that can assist businesses and organisations build [...]
Jul