Category Archives: General News
SMS Marketing: How to Master One of the Oldest Mobile Marketing Techniques
Introduction SMS Marketing is a powerful tool in the digital marketing landscape. With almost everyone [...]
Sep
WhatsApp Marketing: The Untapped Goldmine for South African Businesses
WhatsApp, the globally renowned messaging app owned by Meta, has changed the way people communicate. [...]
Sep
The Rise of Mobile Marketing: Tapping into South Africa’s Smartphone Boom
Introduction Mobile marketing has become an unstoppable force, shaping how we live, interact, purchase, and [...]
Sep
How Small Business Owners can Increase their Reach with Mobile Marketing in South Africa
If you’ve tried all the other marketing techniques and you are just not seeing a [...]
Jun
The Advantages and Disadvantages of Mobile Marketing in South Africa
With one of the highest mobile penetration rates on the continent, it’s clear that South [...]
Jun
The Benefits that Make WhatsApp Advertising a Must-Try in 2024
Everyone working in advertising or trying to get more feet through their front door is [...]
Apr
Maximize Your Reach: Craft an Impactful WhatsApp Marketing Strategy
WhatsApp goes beyond being just a messaging app, offering rich media sharing features, widespread global [...]
Feb
Deliver A Better USSD Experience For Your Customers
USSD is a proven and reliable service delivery channel for many businesses in emerging countries, [...]
Feb
What Is The WhatsApp Business Platform?
In 2022, Meta renamed the WhatsApp Business API to WhatsApp Business Platform. The WhatsApp Business [...]
Jan