Category Archives: General News

Mobile Marketing for 2015: 7 Key Factors.

Mobile Marketing for 2015 The start of a new year always brings challenges on how [...]

‘Tis the season to be mobile…

Time to go mobile With more active and engaged cellphone users in this country today [...]

Mobile marketing and Ebola in Africa.

Mobile marketing and Ebola Ebola is the latest pandemic to hit the world. The virus [...]

USSD – what’s the big fuss anyway?

More about USSD: If you’ve ever topped up with airtime, then you’re already familiar with, [...]

‘Please call me’ still beats WhatsApp in SA

Please call me vs WhatsApp Please Call Me are very much alive in the marketing [...]

Key stats on South African mobile space.

Stats on South African mobile space Mobile doesn’t just matter in South Africa. It pretty [...]

The Short Code 411

Short Code 411 We’ve all seen and heard about them. They’re advertised on the back [...]

Marketing in Africa? SMS is definitely not worth writing off

Marketing in Africa The relatively low penetration of smartphones in Africa, paired with high data [...]

Get Your Mobile Marketing Samba On!

Mobile Marketing & The Soccer World Cup The Soccer World Cup is already well underway, [...]